Humorous medicine

About the project:

As part of my studies, I created a fictional pharmaceutical brand called Sheketol. The project included branding, packaging, a landing page, and marketing materials – all designed with a humorous, satirical twist while mimicking the style of a real medication.

 

About the medicine:

Sheketol is a fictional and satirical drug.
It offers a humorous solution to noise and distractions and helps “users” find peace and quiet. Sheketol highlights the growing need for personal space and tranquility in a noisy world.

Color Palette

Typography

Noto Sans Hebrew Droid

Logos

Sheketol

In the project, we were asked in addition to creating a logo for our drug to redesign the logo of the pharmaceutical company "Teva".

teva

mockups

Drug Packaging

In the project, we were asked to design two types of packaging for our drug.

Package Back Side

Stationery

Landing page