As part of my studies, I created a fictional pharmaceutical brand called Sheketol. The project included branding, packaging, a landing page, and marketing materials – all designed with a humorous, satirical twist while mimicking the style of a real medication.
About the medicine:
Sheketol is a fictional and satirical drug. It offers a humorous solution to noise and distractions and helps “users” find peace and quiet. Sheketol highlights the growing need for personal space and tranquility in a noisy world.
Color Palette
Typography
Noto Sans Hebrew Droid
Logos
Sheketol
In the project, we were asked in addition to creating a logo for our drug to redesign the logo of the pharmaceutical company "Teva".
teva
mockups
Drug Packaging
In the project, we were asked to design two types of packaging for our drug.